Working with Shira was amazing. I asked her to do an analysis of my brand and come up with areas I could improve. More than just suggestions, Shira delivered an incredibly detailed and thoughtful manifesto about my brand that only someone with her experience in the industry could do. She re-wrote the copy on my site, helped select photos with the most impact, and gave suggestions about where I could improve. She was incredibly efficient.
Shannon Leahy Rosenbaum
owner + creative director of Shannon Leahy Events
I enlisted Shira to do a full website audit and gallery curation. Her voice and editorial style that I had grown to love from Martha Stewart Weddings is exactly the viewpoint I wanted auditing my own site. Her taste level is unmatched. She is laser precise in identifying changes needed, holds nothing back, exhaustive in her recommendations, and completely invested in seeing you and your business flourish.
Julie Bunkley
owner + creative director of Invision Events
I have been so fortunate to have Shira create all of the wedding edits that I share on my website. In her direct, yet supremely wise way, she told me not to doubt her! She told me to go with the edit she had created exactly, and I would see the payoff. And I did! After she re-edited my galleries for me, I had the best year of wedding bookings that I'd had in 8 years. Not only did I see my number of bookings increase, but clients didn't ask to meet in person, or see additional work. They hired me on the phone, in the first interview, without question. I am extremely grateful to all of the help Shira has given me.
Charlotte Jenks Lewis
photographer
I was working with a business coach on how to take my photography business to the next level and she suggested connecting with Shira. And I'm so glad she did! Shira reviewed my portfolio and helped me understand what speaks best to a higher-end client. When you're so close to your work it's often hard to spot your flaws but Shira really helped me curate my photos to say exactly what I wanted them to say about me. Her critiques always felt helpful and never like she was being too hard on me. And now I feel like I have a better feel on what editors are looking for when I'm trying to get my images published.
Jaimee Morse
photographer
Working with Shira has been incredibly beneficial to me and my business. It’s so time consuming to review tens of thousands of photos to curate them to a great set of favorites. Shira managed that process and saved me hours and hours of time, that I’m not sure I would have ever found in the first place. Total lifesaver!
Tracie Domino
planner
Shira has a unique perspective from her years as an editor. She narrows in on mistakes wedding vendors are making on their websites with imagery and through their copy. What I love about Shira's approach is that she will review every single page, link, section, word, and image on your website and will write up a detailed analysis outlining areas of improvement. She will then review it with you and you are able to go back on your own time to make the adjustments. Shira is incredibly detailed and noticed sections of my website that I could improve that I had never thought of. I can highly recommend working with Shira! You (and your business) won't regret it!
Laura Murray
photographer
I chose to work with Shira primarily because of how comfortable I felt with her and what that would translate to while working together. I knew we would be able to communicate efficiently and openly about anything that may come up during my rebrand process. I valued the immense amount of experience she brought to the table from working at the highest levels of the wedding industry for such an extended period of time. In addition to this, I aligned with her incredible sense of taste. I was confident in the fact that her perspective is equally balanced between what trends have worked in the past, and what innovative thinking will be necessary to maintain branding excellence for years to come.
Matt Rice
photographer
It’s been my pleasure and privilege to get to work with the lovely and talented Shira of shiramisu for many years now. Her vast knowledge, wide-ranging skill sets, energy, enthusiasm, and efficiency have made every project with her the proverbial piece of cake! Shira has helped me and my business in a myriad of ways, including but not limited to photo editing, portfolio review, website review, layout design, business consulting, and writing. I’m always a little sad when our projects are over and I truly look forward to the next possible opportunity to work with her!
Meg Smith
photographer
Shira's insight was invaluable to me as I was working to curate my portfolio and launch a new website. As photographers, we can sometimes be too emotionally invested in our images and it helps so much to have an outside opinion—especially from someone like Shira who is immersed in the industry and has seen it all. Shira provides no-nonsense critique, which is exactly what I needed. She also pointed out issues that I never would have considered without her guidance. I'm so glad we had the chance to work together, and I highly recommend consulting with Shira to improve your galleries and website!
Tanya Menoni
photographer
Working with Shira when she started shiramisu was a no brainer, because her expertise as an editor had already been an essential component of my business for years. Shira brings a unique perspective to my portfolio that’s impossible for me to see as I’m too close to my work and she comes at it from a very different angle than my photographer friends. From her time at Martha Stewart Weddings she became a tastemaker in the industry and can tap into the mindset of my ideal client and know when I’m appealing to them or am putting off-brand work out there. Her expertise as a writer and an editor of both my writing and my photos has been incredibly helpful. Hiring Shira to edit my courses was one of the smartest decisions I could have made in developing my educational program. Shira is a straight shooter who will always tell you the truth—a rare quality—and always offers constructive criticism that you can learn and improve upon. You always know it’s coming from a good place and can tell she genuinely wants her clients to succeed and reach their goals. She’s gone above and beyond for me countless times, staying up to ridiculous hours to help me meet deadlines, and she is always there with a kind word to cheer me and my business on when I need it most.
Rebecca Yale
photographer
Shira was amazing to work with from start to finish! She is highly detailed, honest, and has a great eye for what will elevate your work. She went through my website in such great detail that it resulted in pages of notes explaining what to update, but also the reasoning behind each change. I have had other individuals review my site in the past to get their feedback, but not only was it not as detailed, I now realize they didn't want to offend me with some of the suggestions, so as a result my brand suffered. Within a week of the changes I received multiple higher budget inquiries and I have to say I have never felt like my site was more like me!
Shannon Ducker
owner + planner at Shannon Rose Events
Shira is a joy. Not only was she incredibly thorough in my website and gallery audit, she was incredibly thoughtful and mindful of my goals as she went through every image and every word. I considered her advice and recommendations invaluable. I was able to hone in on a new aesthetic I never thought was possible.
Julia Wade
photographer
I engaged Shira to take a look at my portfolio. I was feeling too close to the work and wanted a fresh opinion. From the very beginning, I was impressed with her eye for detail and the way she honed in on my unique voice and work. Rather than creating a portfolio that looked like others and got lost in the crowd, Shira helped situate my work in a context that helped differentiate me from the pack and appeal to my clients. I am so grateful for her honest and direct critique, with clear and concise advice and steady encouragement!
Elisa Bricker
photographer